Just finished refining the logo with BaliD, our 99designs contest winner and a great young freelance designer from Indonesia. Here is the full lockup of his happy, calm and intriguing design:
Next up this week – refining the landing pages to do some concept testing. Is it about a game, social sharing, personal discovery, life success and professional performance, something else? Men, women, young, old?
You’ll have your say. We’ll see…
You can find a recap of the contest and the logo creative brief in the two previous posts.


Erik – congrats – the brand treatment looks fantastic. I somehow missed the embracing arms and smiley faces. Onward to the testing… I’m looking forward to it.
- Jeff
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